PRIVACY POLICY 

April Darley LLC
Website: www.aprildarley.com
Contact: april@aprildarley.com
Last Updated: September 27, 2026

This Privacy Policy describes the privacy practices of April Darley LLC, including what information we collect, how we collect and use it, when it may be shared, how long it may be retained, and the rights that may be available to you.

The terms “we,” “us,” and “our” refer to April Darley LLC. The terms “user,” “you,” and “your” refer to site visitors, customers, clients, and other users of the site and our services.

SECTION 1 — DO WE USE COOKIES?

Yes. April Darley LLC uses cookies and similar technologies for necessary website functions and, with consent where required, website analytics.

We use a cookie consent tool that allows visitors to accept, decline, or customize optional cookies. Strictly necessary cookies may be used without consent where permitted because they are required for website security or core functionality.

We use Google Analytics 4 to help us understand how visitors use our website. Analytics cookies are categorized as optional Performance cookies and are subject to the consent preferences selected through our cookie consent tool where consent is required.

You may change or withdraw your cookie preferences at any time using the Cookie Settings control available on the website.

SECTION 2 — WHAT DATA DO WE COLLECT?

Depending on how you interact with April Darley LLC, we may collect:

• Personal identification and contact information, such as your name, email address, and phone number
• Billing, transaction, and purchase information
• Account and product access information
• Information you provide through contact, intake, onboarding, feedback, testimonial, or other forms
• Appointment and scheduling information
• Device and usage information, such as IP address, operating system, language preferences, general location, device information, and website activity

When you make a purchase, payment information necessary to process the transaction is provided to and processed by the applicable payment processor. April Darley LLC does not directly store your complete payment card information or security code.

Payment processing may be provided through Kajabi Payments, including payment methods made available through Kajabi Payments, PayPal, and Square.

Their privacy policies are available at:

Kajabi: https://kajabi.com/policies/privacy/
PayPal: https://www.paypal.com/us/legalhub/paypal/privacy-full
Square: https://squareup.com/us/en/legal/general/privacy-no-account

SECTION 3 — HOW DO WE COLLECT YOUR INFORMATION?

We may collect information through:

• Email list and newsletter signups through Kajabi
• Purchases processed through Kajabi Payments, PayPal, and Square
• Appointment scheduling through Square
• Customer accounts and digital product access through Kajabi
• Contact or inquiry forms on the website
• Client intake, onboarding, or discovery forms
• Feedback and testimonial forms through Tally
• Website analytics through Google Analytics 4

www.aprildarley.com may automatically collect certain device and usage information when you visit the website. This information may include your IP address, operating system, language preferences, country or general location, device information, and website activity. This information may be used for website security, analytics, and reporting purposes.

SECTION 4 — HOW WILL WE USE YOUR DATA?

We may use personal information for the following business purposes:

• Creating and managing customer accounts and product access
• Communicating with you and providing customer support
• Sending marketing and promotional communications when permitted by law
• Processing purchases and administering applicable refunds or other transaction matters
• Delivering products or services you requested or purchased
• Scheduling and administering appointments
• Responding to contact forms and inquiries
• Requesting feedback
• Analyzing website, product, service, and marketing performance
• Improving our website, products, services, and marketing
• Preventing fraud, maintaining security, and protecting our legal rights
• Enforcing our terms, policies, and agreements
• Responding to legal requests and complying with applicable legal obligations

Testimonials. April Darley LLC may publish testimonials that contain personal information when the individual has provided permission for that information to be published. If you would like to update or request removal of a testimonial, contact april@aprildarley.com.

We do not sell, rent, or lease our subscription lists to third parties.

In compliance with the CAN-SPAM Act, marketing emails from April Darley LLC will identify the sender and provide information about how to unsubscribe from future marketing communications. You may unsubscribe at any time using the unsubscribe link included in our marketing emails.

SECTION 5 — LEGAL BASES FOR PROCESSING

Where the General Data Protection Regulation (“GDPR”), UK GDPR, or another applicable law requires a lawful basis for processing personal information, April Darley LLC may rely on one or more of the following bases, depending on the purpose of the processing:

Performance of a contract. We may process information when it is necessary to fulfill a purchase, provide a requested product or service, manage product access, schedule or provide purchased services, or otherwise perform our agreement with you.

Consent. We may rely on your consent for certain activities, including optional analytics cookies, certain marketing communications, and publication of testimonials or other personal information where consent is required. Where processing is based on consent, you may withdraw that consent at any time.

Legitimate interests. We may process information when reasonably necessary for legitimate business purposes such as operating and improving our business and website, communicating with customers, maintaining security, preventing fraud, understanding the effectiveness of our products, services, and marketing, and protecting our legal rights, provided those interests are not overridden by your applicable rights and interests.

Legal obligations. We may process or retain information when necessary to comply with tax, accounting, court, regulatory, or other legal requirements.

The lawful basis that applies depends on the specific information, purpose, and circumstances of the processing.

SECTION 6 — WILL YOUR INFORMATION BE SHARED?

We may share personal information:

• With your consent
• When necessary to provide products or services, process transactions, or perform an agreement with you
• With service providers that perform functions on our behalf
• When required to comply with applicable law, government requests, court orders, or other legal processes
• When reasonably necessary to investigate or prevent fraud, illegal activity, violations of our terms or policies, security threats, or abuse of our website
• When necessary to establish, exercise, or defend legal rights

Service providers may process information on our behalf for purposes such as website hosting, email delivery, payment processing, scheduling, analytics, digital product delivery, forms, customer support, and other business operations.

If you voluntarily disclose personal information through social media or other public platforms, that information may become publicly available and may be collected or used by others according to those platforms’ practices.

SECTION 7 — THIRD-PARTY SERVICE PROVIDERS

April Darley LLC may share information with the following service providers as necessary for the purposes described in this Privacy Policy:

Kajabi — website hosting, email marketing, forms, customer accounts, and digital product delivery

Kajabi Payments — payment processing, including payment methods made available through Kajabi Payments

PayPal — payment processing where offered

Square — appointment scheduling and payment processing where applicable

Google Analytics 4 — website analytics

Tally — feedback and testimonial collection

Third-party service providers process personal information according to their applicable agreements, terms, and privacy practices.

SECTION 8 — HOW LONG WILL WE STORE YOUR INFORMATION?

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy and as otherwise required or permitted by law.

The appropriate retention period may depend on factors such as the nature of the information, the reason it was collected, the duration of a customer or client relationship, contractual obligations, and applicable tax, accounting, fraud-prevention, dispute-resolution, recordkeeping, or other legal requirements.

When personal information is no longer reasonably necessary for these purposes, it may be deleted, anonymized, or otherwise disposed of as appropriate.

SECTION 9 — SECURING YOUR INFORMATION

April Darley LLC takes reasonable measures to protect personal information against unauthorized access, use, disclosure, loss, or misuse.

April Darley LLC does not sell personal information. Personal information may be shared as described in this Privacy Policy or with your consent where required.

April Darley LLC may also release information when required by law or when reasonably necessary to protect our legal rights, comply with a judicial proceeding or court order, prevent threats or illegal activities, or prevent abuse of this website.

No method of electronic transmission or storage can be guaranteed to be completely secure.

SECTION 10 — INTERNATIONAL DATA TRANSFERS

April Darley LLC is located in the United States. If you access our website, join our email list, obtain a digital product, purchase a product or service, or otherwise provide personal information from outside the United States, your information may be transferred to, stored in, or processed in the United States or other countries in which our service providers operate.

Where applicable law requires safeguards for international transfers of personal information, we and our service providers may rely on legally recognized transfer mechanisms or other safeguards as applicable to the particular transfer.

SECTION 11 — GDPR AND UK GDPR RIGHTS

If the GDPR or UK GDPR applies to the processing of your personal information, you may have rights including, where applicable:

• The right to be informed about how your personal information is collected and used
• The right to request access to your personal information
• The right to request correction of inaccurate or incomplete personal information
• The right to request deletion of personal information in certain circumstances
• The right to request restriction of processing in certain circumstances
• The right to object to certain processing, including direct marketing
• The right to data portability in certain circumstances
• The right to withdraw consent at any time where processing is based on consent
• Rights relating to certain solely automated decisions and profiling, where applicable

These rights are not absolute and may depend on the circumstances and lawful basis for processing.

To exercise an applicable privacy right, contact april@aprildarley.com.

If you are in the European Economic Area and believe your personal information is being processed unlawfully, you also have the right to lodge a complaint with an applicable data protection supervisory authority. Information about European Economic Area supervisory authorities is available at:

https://edpb.europa.eu/about-edpb/board/members_en

If you are in the United Kingdom, you may have the right to lodge a complaint with the UK Information Commissioner’s Office.

SECTION 12 — ACCOUNT AND INFORMATION DELETION

You may contact april@aprildarley.com to request deletion of your account or personal information.

Certain information may be retained when required or permitted for legal, tax, accounting, fraud prevention, security, dispute resolution, contract enforcement, recordkeeping, or other legitimate purposes.

SECTION 13 — CHILDREN'S PRIVACY

This website is not directed to children under the age of 13.

April Darley LLC does not knowingly collect personal information from children under 13. If you believe a child under 13 has provided personal information to April Darley LLC, contact april@aprildarley.com so that we can take appropriate action.

SECTION 14 — CHANGES TO THIS PRIVACY POLICY

This Privacy Policy may be updated from time to time to reflect changes in our practices, services, technology, or legal obligations.

The updated policy will display a revised “Last Updated” date and will become effective when posted unless otherwise stated.

SECTION 15 — CONTACT US

If you have questions about this Privacy Policy, our privacy practices, or a request concerning your personal information, contact:

April Darley LLC
Email: april@aprildarley.com